“When I feel that something I’m writing is going well, everything in my life is good and the things in my life that aren’t good are completely manageable. If it’s not going well, Miss America could be standing there in a swimsuit handing me a nobel price and I wouldn’t be happy about it”
Aaron Sorkin

The Element

The Inmates are Running the Asylum by Alan Cooper

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A fun and inspiring book. A must read for anybody who is involved in the business of digital products – from websites, information systems, custom tailored software applications, hardware products driven by software – which, in our digital age, means practically everyone in business.

The book demonstrates in a simple and entertaining fashion – how software design effects our lives both as users and businesses who’s products are used by people. It offers interesting insights and perspectives on the manufacturing process of software, the people involved in it and their dispositions. You really need to appreciate the tremendous effect good design can have on lifestyle and business success.

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