“Name leads to name leads to name leads to nameless.”
Frank Herbert

Chapter House Dune

Just One More Dollar

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An interesting article about Walmart’s efforts to go digital. Though the innovation efforts are remarkable the motivation is … sad. When Walmart executives speak of being “obsessive about their customers” … what they are actually saying is they are obsessive about getting you to buy/spend/consume more.

“With 200 million customers a week, if you can increase the average basket size by a dollar–that’s billions of dollars every year.”

I wonder how many technological innovations that could have been precious to mankind will be wasted on these efforts?

I have never been inside a Walmart. I hope to never have on within 200 miles of where I live. I can only hope, for the sake of all those Americans who have one within 20 miles that they start to close down and if not disappear completely from the landscape, then to shrink down to a more negligible role in society.

 

 

 

 

 

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